Wednesday, December 13, 2006


Well I'm looking for new car insurance. In fact since the company I'm with now has jacked my rates up so high on everything I'm looking for new homeowners and car insurance. So while I was on the hunt for a goodcar insurance rate I came across something rather entertaining. Progressive Direct has joined up with Universal Studios to add a crash calculator to the movie The Fast and The Furious: Tokyo Drift. Now as the cars crash into each other there is a little calculator that tallies the cost of the damage. I guess it is a new interactive feature that Universal is adding to their Dvd's. A different type of marketing I suppose. Who would have thought.


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